EIC and JETRO stage Multi-Corporate Day in Tokyo, connecting 17 EIC-backed deep-tech companies with DNP, Fujitsu, MCC and MHI

Brussels, October 7th 2026
Summary
  • ›The European Innovation Council and JETRO brought 17 EIC-backed companies to Tokyo for a Multi-Corporate Day with Dai Nippon Printing, Fujitsu, Mitsubishi Chemical Corporation and Mitsubishi Heavy Industries.
  • ›Selected companies underwent months of tailored preparation and pitched to senior R&D and corporate strategy teams, aiming to progress to pilots, co-development and market entry in Japan.
  • ›Organisers commit six months of post-event support to convert conversations into scoped trials and agreements, but historical conversion rates for such programmes vary and close monitoring will be needed.
  • ›The programme included a pre-mission stop in Osaka, briefings from Japanese institutions and private roundtables with investors and the Scaleup Europe Fund.

EIC Multi-Corporate Day in Tokyo: what happened and why it matters

This week the European Innovation Council (EIC), together with the Japan External Trade Organisation (JETRO), ran a targeted international business acceleration activity in Japan. Seventeen EIC-backed companies from 13 countries travelled to Tokyo on a programme tailored to connect European deep tech with four major Japanese industrial groups: Dai Nippon Printing (DNP), Fujitsu, Mitsubishi Chemical Corporation (MCC) and Mitsubishi Heavy Industries (MHI). The day combined reverse pitches from the corporates, curated founder presentations, structured one-to-one meetings, and a sequence of stakeholder briefings and investor roundtables.

Event format, timeline and key participants

The activity built on a pilot edition in 2025 and included a preparatory phase of months of coaching, pitch dry runs and business proposal reviews. The delegation started in Osaka (5-6 October), attending the Global Startup Expo and meeting investors and regional stakeholders including the EU Delegation and the EU-Japan Centre for Industrial Cooperation. The Tokyo Multi-Corporate Day took place on 7 October at JETRO HQ with follow-up visits to corporate sites, innovation centres and R&D labs on 8 October.

Senior corporate representatives on the programme included Koichi Kishi (DNP), Masatomo Goto (Fujitsu), Curtis Schickner (Diamond Edge Ventures, Mitsubishi Chemical Corporation) and Akinori Kochi (MHI). EIC delegations included Dr. Andreas Schwarz (Head of Cabinet to Commissioner Ekaterina Zaharieva) and Agnieszka Stasiakowska (Head of Sector, EIC Business Acceleration Services Global Offer). The event opened with remarks from JETRO President Susumu Kataoka and Giorgio Aliberti, EU Ambassador to Japan, with contributions from Mami Fukuchi of Japan’s Ministry of Economy, Trade and Industry.

Reverse pitch explained:A reverse pitch is when a corporation outlines the technical and commercial problems it needs solved and the innovation or integration gaps it faces. This helps startups understand precise needs before pitching, and allows corporate teams to pre-filter and prioritise follow-ups on feasibility, qualification requirements and procurement pathways.

Why this programme is positioned as a bridge between EU deep tech and Japanese industry

The mission is embedded in the EIC Corporate Partnership Programme under EIC Business Acceleration Services (BAS) and aims to accelerate practical partnerships: pilots, co-development, strategic partnerships and routes to market in Japan. Organisers argue the initiative shortens the often slow and opaque route European start-ups face when trying to reach decision-makers inside large Japanese firms. The week also offered exposure to the wider Japanese innovation ecosystem through briefings by NEDO, the Tokyo Metropolitan Government, JETRO and the EUIPO and a private roundtable with investors.

What the corporate partners were looking for

Dai Nippon Printing (DNP):DNP’s listed priorities included quantum computing and AI components, space and telecommunications materials and coatings, data circulation (decentralised ID, post-quantum security), energy transition and decarbonisation, and circular economy and smart mobility solutions.
Fujitsu:Fujitsu focused on trust and authenticity for generative AI, content provenance, AI governance and labelling, and AI cybersecurity including securing AI at the edge.
Mitsubishi Chemical Corporation (MCC):MCC highlighted digital infrastructure and high-performance electronics, emphasizing advanced thermal management and materials for data centres, semiconductors and space/satellite systems.
Mitsubishi Heavy Industries (MHI):MHI sought carbon-neutral technologies including CO2 capture and e-fuel pathways, hydrogen and ammonia solutions, advanced manufacturing including additive manufacturing, quality assurance through in-process monitoring, and navigation and telecommunication systems.

How companies were prepared and what they gained on the day

Selected EIC awardees received tailored preparation including group sessions with corporate partners, one-to-one business expert coaching, pitch deck feedback, dry runs and business proposal reviews. On the day, founders had direct access to senior decision-makers and technical specialists and discussed technical integration, qualification, scalability and local market conditions. EIC and JETRO committed to supporting follow-ups and to monitor progress over the next six months.

Organisers emphasised the efficiency of pre-vetting technologies to corporate priorities so conversations could move rapidly from introductions to technical questions and pilot scoping. For many startups, meeting the right in-house technical and procurement stakeholders in a single day compresses what would otherwise take months of outreach.

Who pitched: the 17 EIC-backed companies

CompanyCountryCore technology or value proposition
BillonPolandSovereign, enterprise-grade blockchain protocol processing data and identity natively on-chain; provenance and auditable identity for trust in AI-era media
Cardlab InnovationDenmarkOffline biometric identity verification on smart credentials for secure digital and physical access without passwords
Cramik Additive SolutionsSpainUniversal polymeric binder for extrusion, injection and 3D printing of advanced ceramics enabling solvent-free processing
DcubedGermanyFlight-proven release actuators and origami-deployed solar arrays for lightweight deployable space structures
EchemiclesHungaryLow-temperature electrochemical conversion of CO2 to carbon monoxide and ethylene for drop-in feedstocks
Ekkono SolutionsSwedenEmbedded edge AI that trains on live sensor data for condition monitoring and performance optimisation
EndurosatBulgariaTurnkey satellite builder and space infrastructure provider with manufacturing and mission services
EnersensFranceUltra-thin silica aerogel composite barriers for thermal runaway prevention in batteries and aerospace-grade fire resistance
EzmemsIsraelPolymeric MEMS multisensing chip capturing physical, chemical and optical parameters for real-time monitoring
Golana ComputingFrancePhysics-grounded AI assistant analysing raw machine signals at sub-millisecond resolution for anomaly detection
Moi CompositesItalyDigital additive manufacturing platform for thermoset composites enabling direct 3D printing of moulds, tooling and structural parts
NobulaSwedenDirect Glass Laser Deposition, laser-based 3D printing for precision glass photonics such as microlenses and waveguides
NuadaUnited KingdomMetal-organic framework carbon capture with vacuum-swing approaches offering electrified, solvent-free CO2 separation
Process GeniusFinlandGenius Core spatial intelligence platform unifying MES, ERP, IoT and SCADA into live operational digital twins for factories
RobotwinCzech RepublicWearable no-code devices allowing shopfloor workers to program industrial robots by demonstration
SmabblerPolandGalaxia deterministic knowledge and reasoning engine that turns enterprise information into traceable, auditable knowledge for enterprise AI
UniscoolSpainDirect-to-chip liquid cooling with self-adaptive thermal structures that claim up to 70% lower cooling energy for AI data centres

Practical benefits reported by participants

Startups said the biggest immediate benefit was access to the right people inside large corporations in a compressed time window. Founders reported detailed technical feedback and clearer ideas of integration pathways. Corporate teams valued a time-efficient pipeline to pre-vetted technologies closely matched to their R&D and innovation roadmaps, enabling rapid conversations about feasibility, qualification and pilot requirements.

Example feedback from participants:Smabbler: 'Having decision-makers from four major Japanese groups in one room was the most valuable part for us.' Echemicles: 'Reaching the right people inside large Japanese corporations normally takes months. On this day, it took one conversation after another.'

Follow-up support, expected outcomes and accountability

Beyond the Tokyo sessions, the EIC and JETRO committed to six months of post-activity support to help convert initial conversations into scoped trials and commercial agreements. The EIC will monitor progress to 'capture tangible business impact' and participating companies can draw on EIC Dealmaker Support and other BAS services. The EIC Corporate Partnership Programme's broader portfolio has engaged thousands of companies with hundreds of corporates since 2017.

Skeptic’s view: what to watch and common caveats

These matchmaking events are valuable for introductions but not guarantees of deals. Historically, many engagements progress to pilot projects and only a fraction convert to commercial contracts. Several practical obstacles remain: technical qualification cycles, Japan-specific regulatory and standards requirements, procurement rules, long internal decision cycles inside large corporates, IP and licensing negotiations, and the need for local partners or presence. The event’s success should therefore be measured with clear, time-bound indicators rather than anecdotal optimism.

Key metrics to monitor:Number of formally scoped pilots started within six months; number of paid trials or procurement contracts; investment or licensing agreements signed; joint R&D projects or standardisation activities launched; and measurable revenue or market-entry indicators linked to Japan.

Practical advice for European startups targeting Japan after this kind of initiative

If you are an EIC-backed innovator participating in this programme or considering similar market-entry missions prepare to: be represented by a C-level executive for commercial conversations; bring clear pilot proposals with success criteria and resource estimates; understand local procurement and certification requirements; protect and clarify IP and licensing expectations early; and plan follow-up resourcing and timelines for on-the-ground technical integration and customer trials. Local language, cultural fluency and a trusted local partner or legal counsel materially reduce friction.

Context: how this fits within the EIC’s wider corporate partnership activity

The Multi-Corporate Day sits under the EIC Corporate Partnership Programme which the EIC markets as a practical route to business development for awardees. The programme has run dozens of initiatives with more than 100 corporate partners since 2017. The stated impacts include thousands of one-to-one meetings, hundreds of deals and investor outreach support. Those headline numbers are significant but require scrutiny as to the nature and size of deals and the timeframe for conversion.

Final read: value and limits

The EIC–JETRO Multi-Corporate Day in Tokyo addresses a real market-access challenge for European deep tech. The curated, pre-vetted approach raises the odds of useful engagement compared with ad hoc outreach. Yet realistic expectations matter. The next six months will test whether the initiative translates into pilots, procurement, investment and durable partnerships. Observers should look for concrete, measurable outcomes and clear accounting of which introductions became commercially productive. For startups, the event is a strong opportunity if they arrive prepared, pragmatic about timelines, and ready to negotiate local operational and regulatory realities.