How EIC ACCESS+ and Tech Nordic Advocates are pitching UK market entry to deep-tech founders

Brussels, January 29th 2026
Summary
  • Recording available of EIC ACCESS+ Educational Session #3 on UK market entry held 22 January 2026 with Tech Nordic Advocates and London Stock Exchange speakers
  • Tech Nordic Advocates runs a bespoke UK Market Access programme offering market entry, set up and fundraising support via its TNA Invest network
  • EIC ACCESS+ offers co-funding of up to EUR 60,000 per beneficiary to access EIC Service Catalogue offers, covering up to 50% of service costs
  • The ACCESS+ open call is first-come, first-served, capped to support 180 companies and runs until 31 May 2026 with service completion required by 30 June 2026
  • Practical caveats include a finite budget, strict delivery deadlines, eligibility rules limited to EIC awardees and Seal of Excellence holders, and competitive UK capital markets

Recording now available: Educational Session #3 — UK Market Access

On 22 January 2026 the EIC ACCESS+ programme ran Educational Session #3, a practical briefing for EIC awardees and Seal of Excellence holders about entering, expanding and raising capital in the United Kingdom. The session was organised by the EIC Ecosystem Partnership Programme and delivered by Tech Nordic Advocates in partnership with Global Tech Advocates and the London Stock Exchange Group. A replay and the presentation are available through the EIC channels.

Who spoke and why this matters

Speakers were Jeanette Carlsson, founder and CEO of Tech Nordic Advocates and Head of Europe at Global Tech Advocates, and Chris McGahan, Western Europe and the Nordics, Primary Markets at the London Stock Exchange Group. The session combined practical advice on market entry with capital markets perspective. The organisers framed the UK as a strategic gateway for European deep-tech firms because of its investor base, talent pool and regional hubs. The presentation aimed to show how to minimise market-entry risk and make startups more investment ready.

Selected speaker quotes:"UK is a market where companies with pan-European and global presence, use London as a base to raise capital, access world-leading investors and tap into the talent that we have here." - Chris McGahan, London Stock Exchange Group

What the session covered

Presenters walked through practical themes that founders repeatedly face when expanding to the UK. Topics included a market overview and sector clusters, regional tech hubs beyond London, company set-up and the administrative pieces founders must handle, typical fundraising pathways in the UK from angel and seed to growth capital, and how the UK Market Access programme delivered by Tech Nordic Advocates is structured.

Why the UK remains attractive but not effortless:The UK continues to offer deep pools of capital, active venture markets and internationally connected ecosystems. That said expansion is not automatic. Founders should plan for regulatory divergence since Brexit, visa and talent competition, faster but more competitive capital markets, and the need for local partnerships to access buyers and pilots.

Tech Nordic Advocates' UK Market Access programme

Tech Nordic Advocates, a pan-Nordic not-for-profit ecosystem organisation that also acts as the European hub of Global Tech Advocates, delivers a UK Market Access programme listed in the EIC Service Catalogue. The programme targets growth-stage companies across tech verticals and combines workshops, masterclasses and 1:1 mentoring with introductions to local partners and investors through TNA Invest and allied networks. The programme touts strategic partnerships with the UK Government Department for Business and Trade, Tech UK Advocates and the London Stock Exchange.

FeatureDescription
Typical duration3 months part time with flexible customisation
DeliveryMasterclasses, workshops, webinars and 1:1 mentoring
Core outcomesMarket entry strategy, company set-up guidance, investor introductions, PR and local partner matchmaking
Indicative priceTypical hourly rate €150-250. Example average cost around €10.5k for a 3 month engagement
Discounts15% discount if cohort > 5 companies. 20% discount if cohort > 10 companies
Target TRLTRL 7–9 (scale and commercial demonstration stage)
What the programme offers founders:Practical assistance on choosing the right UK entry point by sector and region, setup support covering HR, tax and banking, targeted introductions to potential clients and local partners, help with investor outreach through TNA Invest and LSE connections, and support on brand and media exposure in the UK market.

EIC ACCESS+ co-funding: how it fits

The session was held under the EIC ACCESS+ umbrella which offers co-funding that can reduce the cost barrier to accessing specialised services from the EIC Service Catalogue. The ACCESS+ open call was launched in November 2024 and remains open until 31 May 2026. EIC ACCESS+ is managed by the EIC Business Acceleration Services and is implemented to support EIC awardees and Seal of Excellence holders.

ItemDetail
Maximum grant per beneficiaryEUR 60,000
Maximum co-funding rate50% of service cost (VAT excluded)
Total budget for the callEUR 3.45 million
Number of beneficiaries intended180 companies (approximate)
Call period1 November 2024 to 31 May 2026
Service completion deadlineAll services must be completed by 30 June 2026
Assessment modeFirst-come, first-served with periodic cohort evaluations
Payment rulesUp to EUR 10,000: single payment on completion. Over EUR 10,000: 50% pre-financing and 50% on completion
EIC ACCESS+ service packages:The programme groups eligible services into four packages with maximum grant ceilings per package. These are Research (up to EUR 60,000), Business Acceleration (up to EUR 30,000), Skills Improvement (up to EUR 10,000) and Access to Funds (up to EUR 30,000). Applicants may combine packages provided the total grant does not exceed EUR 60,000.

Eligibility and application essentials

The ACCESS+ call is limited to organisations with an existing EIC relationship. Eligible applicants include EIC awardees from Pathfinder, Transition and Accelerator strands and Seal of Excellence holders under Horizon Europe. Legal entities must be registered in an EU Member State or an Associated Country. Spin-offs are eligible when a legal link to the EIC project is documented and the original coordinator provides consent.

Key restrictions and conditions:Services or costs already funded by other EU or national schemes cannot be double funded through ACCESS+. Selected services must come from providers listed in the EIC Service Catalogue. Service delivery duration is normally capped at six months except for Research package items where up to twelve months is allowed. Crucially all services must be completed by 30 June 2026.

Application steps are: join the EIC ACCESS+ Community Hub, choose a service provider from the EIC Service Catalogue, prepare required documents, submit the online application in the community hub. After submission a timestamp is assigned and applications are assessed on a first-come, first-served basis by periodic cohorts.

Practical red flags and limitations to weigh

The EIC and partners present the UK as an attractive expansion market. This is true in many respects, but it is not a frictionless proposition for all companies. Founders should evaluate the following before committing time and money:

Budget scarcity and timing risk:ACCESS+ has a finite pot and operates first-come, first-served. Projects that need long lead times for procurement or complex regulatory approvals may struggle to complete services before the programme deadlines.
Competitive capital markets:London is deep and liquid but also highly competitive. Many European founders see investor interest but converting intros into signed deals typically requires traction, local references and strong investor narratives.
Operational overheads and legal divergence:Post-Brexit regulatory differences, tax and employment rules, and immigration processes mean that physical expansion can be costly and administratively heavy compared with serving the UK from abroad. The session emphasised having a clear go-to-market and a realistic budget for local setup.

How TRL, PoC and investor readiness fit into the offer

The UK Market Access programme is pitched at companies already at later TRLs, typically TRL 7 to 9 where systems are demonstrated in operational environments and commercial pilots are possible. EIC ACCESS+ funding can also finance earlier research infrastructure and proof of concept through the Research package. Founders should match their chosen service to their TRL and business readiness to avoid paying for services that do not align with their maturity.

What founders should prepare before applying:A clear statement of the challenge to be addressed, a defined scope for the requested service from an EIC Service Catalogue partner, evidence of EIC award or Seal of Excellence status, and a timeline that fits the ACCESS+ completion deadline. Financial planning should account for the 50% co-funding requirement.

Next steps for interested EIC beneficiaries

If you are an eligible EIC awardee or Seal of Excellence holder and you want to explore UK expansion with co-funded support, practical next steps are:

Contacts and resources

Session replay and presentation are hosted on the EIC Community and YouTube channels. For programme and eligibility questions use the EIC ACCESS+ website and Community Hub. For specific questions about the UK Market Access service contact Tech Nordic Advocates directly via the EIC Service Catalogue listing. For platform help contact the EIC Ecosystem Partnership Programme Helpdesk at eicpartnerships-helpdesk@eic-bas.eu or EIC ACCESS+ at info@eicaccessplus.eu.

ResourceWhere to find it
Session replayEIC Community platform and EIC YouTube channel
Presentation slidesLink from the EIC Community session page
EIC Service CatalogueEIC Community member area, searchable service offers
EIC ACCESS+ open call details and application guidehttps://eicaccessplus.eu/ and the EIC ACCESS+ Community Hub
Helpdesk for EIC Ecosystem Partnership Programmeeicpartnerships-helpdesk@eic-bas.eu
EIC ACCESS+ helpinfo@eicaccessplus.eu

The session and related offers are practical entry points for European deep-tech firms considering the UK. They remain promotional in nature and cannot substitute for company level legal, tax or investor advice. Founders should verify timelines, budgets and eligibility, and consider whether the limited ACCESS+ funds and the programme deadlines align with their commercial and regulatory timelines.