SPIN4EIC: Scaling innovation procurement by connecting EIC innovators with public and private buyers

Brussels, September 26th 2024
Summary
  • SPIN4EIC is an EIC Business Acceleration Services initiative that connects EIC-funded innovators with public and private procurers across Europe and beyond.
  • The programme offers free training, matchmaking, hands-on procurement assistance and thematic community groups to help startups access procurement markets.
  • SPIN4EIC has run pitching sessions with public buyers and private procurers including the First Movers Coalition and reports early testimonials but detailed outcome metrics are not yet public.
  • Open assistance calls are available for both EIC innovators and public buyers and the initiative is publishing a rolling toolkit and an impact report.

SPIN4EIC: bridging innovators and buyers to scale procurement-led adoption

SPIN4EIC, short for Strategic Innovation Procurement powered by the EIC Business Acceleration Services Innovation Procurement Programme, is positioned as a practical bridge between EIC-supported innovators and buyers in both the public and private sectors. The initiative combines matchmaking, capacity building, practical procurement assistance and thematic community building to help startups and SMEs access procurement opportunities. It also offers public buyers help to design and run procurement processes that incorporate innovative solutions. The programme has run pitching sessions and engagement events in 2024 and is rolling out toolkits, academies and targeted assistance calls.

Core objectives and activities

SPIN4EIC focuses on four linked objectives. First it seeks to build and manage a community of public and private buyers interested in innovative solutions coming from EIC beneficiaries. Second it aims to strengthen the capacity of public buyers so they can procure innovative solutions and open markets to SMEs and startups. Third it provides support to EIC beneficiaries to prepare and submit tenders for procurement opportunities both in Europe and internationally. Fourth it helps beneficiaries identify business opportunities and act as suppliers in bids. The operational tools the programme uses include pitching and matchmaking events, the EIC Innovation Procurement Academies, a developing EIC Innovation Procurement Toolkit and one-to-one tailored assistance actions.

Community building and thematic groups:SPIN4EIC runs a community platform structured into five thematic groups where innovators and buyers can meet, exchange opportunities and access contextual services. There is a restricted buyers group for public procurers that includes announcements of matchmaking events and information about assistance services aimed specifically at public organisations.
Training and academies:The programme organises EIC Innovation Procurement Academies twice per year. These are practice oriented and combine training, procurement simulations, peer discussions and case studies. The stated aim is to give innovators the practical skills needed to participate in procurement procedures that include research and development services.
One to one assistance calls:SPIN4EIC runs open assistance calls. One call targets EIC innovators and offers tailored support to identify, qualify, build and submit public and private tenders and to navigate legal aspects including intellectual property considerations. Another call offers free support to public buyers to design innovation procurement tenders including needs assessment and open market consultations.
EIC Innovation Procurement Toolkit:A toolkit aimed at innovators is being developed and released in modules over time. It is intended to provide practical guidance on how to engage with procurement processes, from market intelligence through tender submission and contractual considerations.

Where SPIN4EIC has engaged buyers and innovators in 2024

The initiative has used public-facing pitching sessions to surface solutions to potential buyers and to convene dialogue. In 2024 SPIN4EIC presented innovators at European procurement and resilience events and engaged private sector procurers through a session with the First Movers Coalition.

EventDateAudience and partnersPurpose
Big Buyers Annual Event, Brussels24 April 2024Eurocities and European public buyersPitching session to connect EIC startups with public buyers and to showcase deployable solutions
EIC Summit pitching session with First Movers Coalition19 March 2024Private procurers from FMC including Constellium, Salesforce, Boeing, SSAB, Norsk Hydro and Breakthrough Energy VenturesDirect pitches to corporate buyers focused on decarbonisation and early markets for new technologies
European Urban Resilience Forum, Valencia27 June 2024Towns, cities and regions, organised with ICLEIPitching session spotlighting resilience and sustainability solutions for urban authorities

Voices from public buyers, companies and innovators

SPIN4EIC publicity includes multiple participant testimonials. These illustrate perceived value but do not by themselves prove long term procurement outcomes. The quotes underline the two sided ambition of the programme to help buyers find solutions and to help innovators access procurement routes.

StakeholderRoleRepresentative quote
EurocitiesNetwork of major European citiesThese events are a great opportunity for our member cities to come into contact with innovative startups and companies that can help them face their challenges. It also makes sure that they develop a solution that public authorities can really use to address the needs they have. Chiara Venturini
Municipality of ThessalonikiPublic authorityIt was important to be here in this session to speak and learn from innovators because we really need to know how we can help innovation to integrate into our daily operations. We need innovation in order to move forward and to bring resilience in our cities. Stella Psarropoulou
HydrovoltaEIC beneficiary, water treatment and desalinationAt Hydrovolta we remove nitrate from groundwater and desalinate sea water to make it drinkable with innovative technologies. Thanks to the EIC, we had the opportunity to accelerate our technology's development. We have completed the piloting phase, and now we are ready to bring it to market. Today is a great opportunity for us to meet the buyers and promote our technology and solutions. George Brik, CEO
Breakthrough Energy VenturesInvestor and FMC memberWe have a portfolio of 110 companies developing disruptive technologies to decarbonise our economy. By collaborating with EIC we hope that we will be able together to de-risk those technologies and see them come to fruition. Allegra Kowalewski-Ferreira, Partner
Norsk HydroIndustrial procurer and FMC memberWe have high ambitions on how to reach zero emissions by 2050. It can be difficult sometimes to get an overview of what is going on in the market with new companies coming up with new technologies. This event is very good for us to really understand what is going on and to see if there are things that we can collaborate on. Trude Sundset, CTO
ANEMEL / University of GalwayAcademic-led innovator in green hydrogenWe are developing a technology that can use any type of water to produce green hydrogen by modifying all the different components. For us it is very important to be part of the EIC programme since it allows us to accelerate the development of this technology at different levels. Dr Pau Farràs Costa
Irish Department of Public Expenditure, NDP Delivery and ReformCentral government buyer receiving assistanceOur central purchasing office directed us to the SPIN4EIC program. The team have been hugely helpful in assisting the Irish project team in understanding the procurement procedures, presenting a clear methodology and pathway to follow. They are highly supportive and responsive to the project team.

Key procurement concepts explained

Innovation procurement:A set of public procurement practices intended to acquire new or improved products, services or works that are not yet widely available on the market. The goal is to use public purchasing power to stimulate innovation, create demand and give market access to SMEs and startups. Innovation procurement requires capacity building among procurers because procurement law and risk management can favour established suppliers.
Public Procurement of Innovative solutions, PPI:PPI involves public authorities buying innovative goods or services that are close to market readiness. The procurer becomes an early adopter and can help scale a solution. PPI is different from a standard procurement because the specification can allow for new technical approaches rather than mandating existing products.
Pre-Commercial Procurement, PCP:PCP is a procurement approach used to buy research and development services when a solution is not yet available. It splits R&D into phases such as solution exploration, prototyping and piloting, and uses competitive procurement for each phase. PCP is more complex to design and manage than PPI and requires clear IP and cost-sharing arrangements.
Open Market Consultation, OMC:An OMC is a buyer-led process to map existing market solutions, gather evidence on technical feasibility and signal demand to potential suppliers. It helps shape tender specifications and reduces procurement risk by improving buyer understanding of what the market can deliver.
First Movers Coalition:A coalition launched at COP26 in 2021 that uses the purchasing pledges of large companies to create early markets for low carbon technologies. SPIN4EIC engaged FMC members including Constellium, Salesforce, Boeing, SSAB Swedish Steel, Norsk Hydro and Breakthrough Energy Ventures to facilitate direct buyer-innovator dialogue.

Access, open calls and upcoming activities

SPIN4EIC runs multiple engagement channels and open actions. Key elements are the Assistance Action for EIC Innovators which provides hands-on support to prepare bids and navigate legal and contract issues, and the Assistance to Public Buyers which helps authorities design innovation procurement procedures. The programme promotes an EIC Innovation Procurement Academy that offers practical training. The community claims access to a pool of 6,000 plus innovative European startups and runs onboarding materials and guides for new members.

Support streamAudienceWhat is offeredTypical timing
SPIN4EIC Assistance Action for EIC InnovatorsEIC beneficiaries and startupsTailored support for identifying and preparing tenders, legal guidance including IP, and bid buildingOngoing open call
SPIN4EIC Assistance to Public BuyersPublic procurersSupport for needs assessment, open market consultations and preparing innovation procurement tendersOngoing open call
EIC Innovation Procurement AcademyEIC innovators and beneficiariesMulti-day training with simulations, peer learning and case studiesRuns roughly twice a year. Next academy scheduled 17 to 19 November 2025 as publicised

A critical view: opportunities and open questions

Using procurement to scale innovation is a credible policy lever. Large public and private buyers can create early demand, reduce market risk for new technologies and accelerate adoption. SPIN4EIC addresses known bottlenecks such as buyer capacity and market discovery. The early event-based outreach and positive testimonials show promise.

At the same time there are important questions and constraints. Procurement across the EU remains fragmented by national rules and differing administrative capacity. Public buyers often face risk aversion, budgetary cycles and strict regulatory compliance that make PPI and PCP difficult to deploy. The programme will need to demonstrate measurable procurement outcomes beyond awareness and meetings. Such metrics include the number of tenders launched with SPIN4EIC support, value of contracts awarded to EIC beneficiaries, follow-on private investment attributable to procurement deals and the rate at which pilots convert into procurement contracts.

Recommended impact metrics to watch:Counts of assisted tenders, contracts awarded to participating innovators, total procurement value mobilised, buyer participation across Member States, number of pilots progressing to procurement, and follow-on revenue or scaling attributable to procurement channels.

SPIN4EIC has published an impact report covering its first year. That report will be useful if it discloses the kinds of quantitative outcomes listed above. Until such data is broadly available the initiative should be read as a capacity building and matchmaking effort with potential to improve market access if it succeeds in converting engagement into real procurement contracts.

How to engage and next steps

Public buyers and innovators interested in the programme are invited to join the SPIN4EIC community, subscribe to the procurement newsletter and consult the onboarding guide. The programme asks interested parties to contact the SPIN4EIC Helpdesk and to register for assistance calls. There is also an EIC Innovation Procurement Programme LinkedIn group for networking and updates.

Administrative and implementing bodies:SPIN4EIC is run under the EIC Business Acceleration Services Innovation Procurement Programme. The European Innovation Council and SMEs Executive Agency and related EIC structures are the administrative context for the initiative.

The information presented by SPIN4EIC is intended for knowledge sharing and outreach. It should not be interpreted as an official position of the European Commission or any other organisation. Stakeholders should request detailed programme metrics and evidence of procurement outcomes when evaluating the initiative for participation.